5 Myths of Digital Transformation Strategy"
transformation in this context is how an organization is built to change innovate and reinvent rather than simply enhance and support their older traditional methods we believe that strategy is where we will create competitive advantage our people and a culture of innovation will sustain that competitive advantage technology and communications is the means by which it's delivered so what are these five myths let's take a look at myth number one improving our IT systems leads to digital
transformation if we were to take a look at the latest thinking from David Rogers see what he has to say on the subject we just have to keep in mind the digital transformation is not fundamentally about changing your technology it's really about strategy and that leadership and about new ways of thinking Oh every business that was started before the internet faces a challenge today of how to adapt and transform to compete and thrive in a
increasingly digital economy and this is really a very different challenge for these existing businesses then for our what is the the needs of a start-up but what I increasingly found the more I looked at businesses was the digital transformation is really not about technology it's actually much more about changing not upgrading your IT so to speak but upgrading your strategic thinking so Roger says digital transformation is fundamentally not about technology but about strategy although it may
require upgrading of IT architecture the more important upgrade is to strategic thinking whilst I have to agree that the most major upgrade is to strategic thinking I think we have to keep technology on the same power as that but interestingly how much time is spent on strategic thinking and how much time is spent on technology and we see technology is completely disproportionately over-represented so improving our operations is strategic digital transformation Michael Porter created one of
the most cited articles on the web which is what is strategy so if we're going to be strategic we must understand what...
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